Cybertruck.

So, Cybertruck is done — or will be come the middle of 2027. And I can’t think of anyone who is surprised. Lets have a look back.

When it was first introduced it was to have a price tag under $40,000. No version was ever offered for less than $65,000 and most sales came in north of $100,000!

It was to have a range of 500 miles. It never got close.

The flat, stainless steel body was supposed to help make it cheaper since body panels didn’t require shaping. The lack of paint was also going to save cost. If either saved production cost it wasn’t passed along to consumers.

And I personally know only a single person who thought the truck was in anyway attractive. From where I sit, its an abomination.

So, in one year, Tesla has cancelled the Model S, the Model X and the Cybertruck and introduced the Cybercab, a vehicle which the company acknowledges is for internal consumption.

That is, Tesla is moving to become the operator of a driverless cab company. Which is, in the end, a shift to a full fledged AI company, and not so much a car company anymore.

Yes, the Models 3 and Y continue to sell well (and maybe a Roadster or two), but currently only Chrysler sells only two models. Are we to call them a successful car company?

For years as the company cruised to a huge lead in EV sales, every time a new model was introduced by a competitor the question was, “Is this a Tesla killer?”

Well, Tesla is well on the way to killing itself — at least as a car company.

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